The estimate by IHS first appeared in 9to5Mac and we should mention that it is higher than that of other analyst firms like Canalys and IDC. While Canalys estimated that the company shipped 40.2 million iPhones, IDC has given the number 36.4 million as its estimate. It is also worth noticing that IHS estimated that South Korean technology giant Samsung has shipped 70.8 million smartphones in Q2 2019, which is a fall of 9%. Huawei, on the other hand, is said to have shipped 59.1 million handsets in the same period. This is not the first time that a decline in iPhone shipments has been reported about and Apple has reinforced its commitment to services to make up for it. The Cupertino-based technology giant has reported a growth in revenue from the wearables that it is selling and services. During the company’s earnings call, CEO Tim Cook said that with price adjustments in China, lower Chinese taxes on the iPhone and Apple’s trade-in program, iPhone sales will start recovering towards the end of this quarter.

Cook also added that the correction of the iPhone pricing in India has started giving the company better results. To recall, the technology company had recently reduced the pricing of iPhone XR in India from Rs 76,900 to Rs 59,900. Apple CEO also said that India is very challenging as a market in the short term but it is extremely important for the company for the long term. Apple is also trying to open its retail stores in India, although there is no word as of now about when that will happen. It is also worth mentioning that Apple is taking all the required steps to manufacture its high-end smartphone in the country as that will lead to a further fall in the prices of the latest iPhones.

Apple shipped 43 8 million iPhones in Q2 2019  IHS - 3Apple shipped 43 8 million iPhones in Q2 2019  IHS - 87